Trisha is super smart at understanding technology features and how to position them to the buyer. I’ve worked with her on product marketing and thought leadership projects – including creating a data report from our platform data – and the results always exceed expectations.

About the Author Trisha Winter

SaaS marketing executive turned consultant with Focused B2B. Helps B2B companies identify target buyers and create focused content to drive traffic and conversions. Expertise in B2B content marketing, account based marketing and product marketing.