Are you ready to take on Account Based Marketing, but aren’t sure how to make it a reality within your go-to-market model?
Ensuring ABM Success
Trisha Winter will work with you to help by prepare your organization with a clear approach for transitioning to ABM including:
- Identifying your ideal buyer and determining best positioning to grab their attention (see example).
- Advising on ABM tactical approach and technology that can assist execution.
- Developing a content strategy to fulfill the needs of this new approach.
- Creating personalized content that gets the attention of your target accounts.
- Enabling sales with materials and tactics to run targeted Account Based Selling (ABS) plays for personalized prospecting and business development.
10 Steps to Transition to ABM
Focused B2B has created a 10 step process to helping a company transition its marketing and sales teams to an Account Based go-to-market approach.
Focused B2B can guide you through each step with expertise, tools and the content creation needed to make ABM a success.
Let’s Discuss Your ABM Needs
Fill out your info and Trisha Winter will schedule a meeting with you to discuss your transition plans. In a free 30 minute conversation, Trisha can help validate that ABM is a fit for your organization and help identify potential obstacles.