Videos can be a great way to convey what you product does, the problems it solves or to promote an asset. The hard part is getting them succinct to match up to the short attention span of your target audience.
This video project was a way to show software features while making the product feel simple to use. No voice over was used so that B2B buyers could easily absorb the content.
At Focused B2B, we help to boil down complicated solutions into short explainer videos or promos. Below is a sample script excerpt which breaks down the audio and visual concepts by frame so the video can easily be produced.